Wednesday 11 July 2012

Lipitor : Best selling drug in Pharmaceutical History






Lipitor, a drug by Pfizer boomed up the sale of the pfizer in past years of its patent period and recorded as best selling drug in history of pharmaceutical industry. Lipitor is a brand name of drug Atorvastatin calcium developed and patented by pfizer and patent expired last year in november 2011. It is called as The Blockbuster Drug due to its sales profile. Its sales of more than $10 billion worldwide last year. Also, overall business of this particular drug was accounted as high as more than $130 billion. Lipitor, is a statin class of drug helps to reduce High Cholestrol level in blood, thus, administered in case of stroke, heart attack and other cholestrol related problems.

As patent got expired last year in November 2011, after that the field was opened for the other biggies of pharmaceutical industries to manufacture the generic form of lipitor (Atorvastatin calcium) and promote the sale of cheap products of the atorvastatin as compared to lipitor price in past.
Now, an Indian MNC launched its own generic product of atorvastatin as  Atorvastatin Calcium is Ranbaxy Laboratory in December 2011 at a very reseonable price. Also, other companies like Cipla and TEVA also launched their Atorvastatin calcium formulations in UK market and around the world at very reasonable price. So, finally it was a good farewell for a best selling blockbuster drug which made and broke many records with respect to the money and all. So, overall, it is a good news for the patients with low finance backgroud that they can now consume a best statin drug of all time at a reasonable cost.

No comments:

Post a Comment